Social Campaign

Identified the Complexity of Payments:

Highlighted the intricate and transactional nature of the payments industry.

Developed Brand Strategy:

Created a brand that seamlessly integrates the complex world of payments with the established, positive, and unique identity with new branding from Lloyds.

Ensured Social Media Alignment:

Crafted content that resonates with the social media landscape while remaining true to the Lloyds brand.